Telling the Global Village Story
Since 2012 BPG Cohn & Wolfe has been proudly telling the Global Village story. It is the story of an extraordinary destination that has captured the imagination and excitement of millions of families for the past two decades.
Always a fantastic day out – our role has been to continue telling the everyday Village stories – but reaching deeper and further into a broader range of media to ensure the story has become more global and international in tone than ever before. But the role has moved beyond an initial business to consumer focus to help reinforce Global Village' dynamic position the region’s biggest single outdoor entertainment attraction has in making Dubai one of the world’s fastest growing and most popular tourism destinations.
As the park itself has invested and made significant strides year on year in creating an even better visitor proposition than ever before, so BPG Cohn & Wolfe has in turn broadened the media audience and engagement with Global Village management.
Entering its 20th season anniversary in 2015-2016 the park has a more compelling story than ever to tell and a vibrant management team eager to tell their story.
And BPG Cohn & Wolfe is just a proud to have the chance to tell that story on their behalf and showcase the amazing range of entertainment, family experiences and retailing on offer.